June 24, 2021 5 min read
We’re seeing fat loss with muscle gain, faster muscle gain while continuing to lose fat, lower resting heart rate and blood pressure increased energy, lowered inflammation, bettered mood, significantly decreased cravings, and much more.
June 23, 2021 5 min read
Some people say calorie counting is the only thing that works to gain muscle and lose fat. And then some just say calories have nothing to do with it at all. But what is it? Does calorie counting work or not?
November 19, 2020 6 min read
Weight-loss diets are a big industry – especially when you consider that two out of three Americans are either overweight or clinically obese.
No, seriously, two out of every three Americans.
But with hundreds of popular diets, special diet foods, and health companies out there, why does the obesity problem continue to worsen?
Today we are going to provide you with some simple basics that can help you (and anyone) discover your optimal diet and help you on the road to improved wellness.
June 03, 2020 4 min read
What if achieving your next level of high performance didn’t have anything to do with building more muscle?
According to research, your highest level of optimal health and athletic performance may be more about using the resources you already have to their highest capacity…
And it all comes down to a new way of managing your hydration.
But... Can hydration be the key..?
February 27, 2020 3 min read
In 2003 a 51 year old woman took on one of the most impressive feats of endurance of the last 20 years.
And chances are you never heard about it. Not even once.
Because she didn’t do it for media attention or earning a world record or even as part of a competition.
She did it to prove it was possible. She did it for science.
July 16, 2019 5 min read
The following is adapted from The Search for the Perfect Protein.
If you watch much TV, you’ve undoubtedly seen a heartburn medication commercial at some point. The makers of Pepcid and Zantac confidently tell us we can eat a hoagie with sausage...
June 19, 2019 6 min read
The word “micronutrients” sure sounds nice.
Health marketers use it as a generic catch-all term, but usually without any specific meaning.
It’s easy to have an idea about what it probably is –– small nutrients, right? –– and it’s...
May 23, 2019 5 min read
So, we’re going to dig into a big one: macros – aka macronutrients.
Now you’ve probably heard about macronutrients, especially in relation to a paleo or ketogenic diet.
So, what’s the big deal? What’s actually important? What’s fluff? And what’s...
April 11, 2019 10 min read
What’s interesting is that food product manufacturers know there are millions of people like you. (We say, “food product” because much of the time what they sell is not really “food” and much more of a “product”)
They know consumers around...
October 24, 2018 4 min read
May 24, 2018 3 min read
February 15, 2017 3 min read
From in-depth articles on nutritional benefits to updates on new product launches, stay informed and inspired on your journey to optimal health.