Description

We’ve been educated that in order to build muscle and have a well-defined physique we must first bulk - gaining muscle and fat at the same time - and then work hard to lose this excess fat through cardio, calorie-cutting, starvation, energy crashes, mood swings, and perhaps tears.

And hopefully, we won’t lose too much of our muscle gains in the process.

That in order to lose fat we must starve ourselves, eat only celery, or suck on fat-loss lollipops that may taste good but don’t do much else.

That’s what we’ve been told. What we’ve been shown.

And. It. Is. NOT. True.

You don’t need to go through hell to build a lean, muscled physique you love.

You can build lean muscle without all that excess fat — and do so naturally.

And you can lose excess fat without losing muscle and keep it off. And all without going through a mid-life crisis each time.

You just can’t do it with your current, incredibly-cheap-to-produce protein powders, energy drinks, and highly processed foods.

These foods affect our hormones, the chemicals in our body that tell our cells what to do. These hormones tell our cells to burn fat or store fat, build muscle or break it down, raise energy levels or lower them.

When these hormones are in balance we have no problems gaining muscle or losing fat and our energy levels and mood are high.

But when they’re off we get hormones telling our body not only to store fat but to not burn fat and decrease energy levels and break down muscle — no matter how much exercise or cardio we do.

Or telling them not to build muscle, making it much harder on us.

Fat is just stored energy from our food that wasn’t used. If we have extra body fat it’s because we ate more than our body needs.

But then why do we still feel hungry if our body doesn’t need it anymore? And why is it so hard to lose that fat once we’ve gained it or get away from foods we know aren’t helping us?

And why do we have to build so much fat while building muscle and then starve ourselves to lose the fat, hoping we don’t lose too much of the hard-won muscle along with it?

There’s really no reason. And to be honest, what you’ve been told works may have been based more on what gives the most profit to a large company than on actual science.

There are certain types of food we can eat or not eat that raise or lower our hormones and so determine whether the food we eat will be stored as fat or used to power us through a workout. And whether or not our body will burn our stored fat for energy or instead break down muscle for energy.

We need to fix these hormones and get them working how they’re supposed to. You’d be surprised at how easy things become then.

Because when our hormones are off we can eat until we’re stuffed and still feel starving, go running for two hours and not lose any fat, spend hours in the gym while making little gains, have low energy most of the day, and much, much more.

Not for everybody… but for many.

And these processed proteins are pretty hard on our liver, kidneys, heart, and digestive system over time, as much of the protein sources used for muscle building today, are, unfortunately, mainly converted to glucose (sugar) in the body. And highly processed sugars and refined fats lead to all sorts of physical situations over time which again cut down our gains, or make them harder to achieve.

They build up fat in our arteries which leads to high blood pressure and heart disease and strains our liver's detox systems, not to mention lowering our endurance and stamina during workouts and our body’s overall ability to repair and build.

And when we factor in the digestive health of most people these days, and the fact that much of our food isn’t being broken down enough to even be used by the body as nutrition, the battle can seem lost before it’s even begun.

So, unless you’re the kind of person who enjoys emotional roller-coasters, weight loss diets that often derail, added sweat for no reason, or just the overwhelming joy of constantly gaining and losing a belly all for the fun of it… then you should check out this guide and join our program.